Sniff Out the Schema Your Site is Missing.
Built for marketing teams that run bulk schema audits without the baggage. No fixed contracts, no SEO jargon, no technical buzzwords — just a clear list of what's broken and exactly how to fix it across every page that matters.

Sniff My Schema will snuffle through up to 25 pages of your site. Free, no sign-up, no commitment.
Every page, not one at a time
Google's Rich Results Test checks a single URL. If you have forty blog posts, that's forty checks. We scan your whole site in one pass and show you the gaps across all of it.
Finds schema other tools miss
Some structured data only appears after JavaScript loads. Most checkers read the raw HTML and never see it. We load your pages the way a browser does, so nothing gets missed.
Written for marketers, not developers
No schema.org jargon, no code to read. We tell you what's missing and why it matters for your business, in plain English.
This is what you get
Every page checked. Every gap explained. Nothing you need a developer to interpret.



What the audit covers
Every schema type on every page
Including the ones your SEO plugin adds automatically, which most site owners don't know about.
What's missing for each type of page
A product page needs different markup than a contact page. We check each page against what it actually is, not a generic checklist.
Site-wide gaps
The structured data that describes your business as a whole — Organization, LocalBusiness, WebSite — reported once, not repeated on every row.
Whether AI search can read you
ChatGPT, Perplexity and Google's AI Overviews rely on structured data to understand and cite your pages. If yours is missing or invisible to them, you're not in the answer.
Built for the people who have to explain this to someone else
- Marketing managers who've been told the site needs schema and have no idea where to start.
- SEO agencies and freelancers auditing client sites, who need a report they can forward without translating it first.
- Business owners who want to know whether their site shows up properly in Google and AI search, without learning what JSON-LD is.
Note: If you're a developer who's comfortable in Screaming Frog, you probably don't need us. That's fine. This isn't built for you.
See what your site is missing
Free for the first 25 pages. No signup. Takes about a minute for a small site.